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Breaking the Rules…

People’s advice (whether requested or not) has been flowing since time began.  I imagine cave dwellers had their share of heated arguments over the colors of drawings on the walls.  I’ve been posting to my personal blog over the past six months and have been searching for advice on how to be an effective blogger and social media participant.  There does not really seem to be a ‘holy grail’ of advice for how to conduct yourself, what you should write about or how to get readership.  What works for some may not work for others.  Here is a great article about people that did not stick to the ‘rules’ of social media and what they did to succeed.

http://mashable.com/2009/03/10/breaking-social-media-rules/

One thing I take away from this article is that there are plenty of ‘experts’ out there trying to define how the social media mediums function.  In all actuality, there are ‘experts’ in every facet of everyday life.  If everyone follows the same people you have nothing but clones of ’experts’ ideology.  Do not be afraid to put your toes into unfamiliar waters and make your own rules.  I know that with our Solid Cactus SEO/Social Media team, every client has their own niche and our team members are top notch when it comes to thinking outside the box to build business. Sometimes the rules work and when they don’t, we make new ones.

Posted by Greg Paone on Mar 10, 2009


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